With a history of nearly 80 years, the “ back force †brand is not old and continues to develop new articles. On August 28th, 2012, with the theme of “Bringing the Wonderful, Launching the Futureâ€, Shuangqin Group (Anhui) Huali Tire Co., Ltd. held a “Pull Back†passenger car tire launch conference in Shanghai and announced a grand ceremony: Used car tires officially listed. The first batch of R29, R30 and R699 three major series listed a total of 26 specifications. The listing of Huali Tire has changed the pattern of domestic and foreign high-end passenger car tire markets dominated by foreign brands, which indicates that there is a place for national brands in the international high-end passenger car tire market.
According to the listing announcement, the R29 series car tires launched by Shuangqin Group (Anhui) Warrior Tire Co., Ltd. cover all kinds of medium-sized and small cars with hubs ranging from 13 inches to 15 inches. A total of 15 specifications of products are put on the market; R30 series, It is suitable for large and medium sized cars with hubs ranging from 15 to 17 inches. There are 5 specifications of products listed on the market. The R699 series has 6 specifications of products and is mainly aimed at consumers and vehicle operating groups with higher cost performance requirements. The new “Rail†passenger tires incorporate advanced and scientific tire structures and pattern design concepts, applying “Rail†original rubber “low heat and durability†formulas, with the help of Michelin Group and Shuangqin Group in the respective aspects of passenger cars and light truck tires. The advantages reflect the good durability of the carcass, the long driving mileage of the tire and the long service life of the tire.
As the “back force†professional tire manufacturer, Shuangqin Group (Anhui) Huili Tire Co., Ltd. is established by Shanghai Huayi (Group) Co., Ltd., Shuangqin Group Co., Ltd., Michelin Finance and Michelin (China) Investment Co., Ltd. Co-invested and established in 2011. The factory is located in Wuwei County, Wuwei County, Anhui Province, Anhui Huayi Eco-industrial Park, covering an area of ​​934 acres. The total investment of the project is 3.2 billion yuan, which will be divided into three phases. After completion, the annual production capacity is 15 million passenger cars and light truck tires. Since the construction of the first phase of the project on April 27, 2011, it took less than one year to realize the first “Return†passenger tire on the March 28th of 2012.
Through the strong alliance with the Michelin Group, the Shuangqin Group returned to the stage of the semi-steel radial tire and realized the “two wings fly together†with heavy tires and passenger tires. With the launch of "Rail" brand passenger car tires, the Michelin Group has provided Chinese consumers with more product choices to meet the needs of more consumers. Shuangqin Group (Anhui) Huali Tire Co., Ltd. will also take advantage of various parties to promote the continuous progress and improvement of Chinese national brands. The successful listing of products has a milestone significance in the development history of China's tire industry.
Looking ahead, Liu Xunfeng, deputy party secretary and president of Shanghai Huayi (Group) Co., Ltd., and chairman of the Shuangqin Group, said: "Rui Li" brand passenger tires have been successfully listed, integrating East-West culture, domestic tire management methods and international The management philosophy of the first-class tire giants and the wonderful resources of the tire industry have demonstrated the profound historical heritage of the “Baoli†brand. Shuangqin Group will commit itself to innovation and development, technological advancement, and brand building. It will further leverage the advantages of the joint venture and promote the continuous progress and improvement of Chinese national brands. It will continue to provide Chinese consumers with tire products of “quality assurance and value for moneyâ€.
According to the announcement, "Responsible" light truck tires and SUV tires will also be gradually introduced to the market during the year.
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