Changan Automobile issued an announcement on the evening of December 9 that in November 2012, the company’s auto production was 177,500 units, an increase of 21.8 percent year-on-year; sales of autos were 182,200 units, an increase of 20.26 percent year-on-year, and this figure refreshed 178,100 in March. The record of the vehicle hit a record high this year.
Changan Ford Mazda (hereinafter referred to as Chang Fu Ma) shined in the company's sales in November. According to the announcement, Changfuma sold 54,000 vehicles in November, a year-on-year increase of 38.46%, which also hit a new high during the year.
The Ford brand has recently sold well in the Chinese market. Just last week, Ford China announced that its car sales in China had reached 67,500 vehicles in November, up 56% year-on-year. This was the third consecutive month that Ford Motor China sales had reached record highs. Among them, Fox sales in November once again set a record high for a single month, reaching 38,400 units; Sharp's November sales growth of up to 111%; Mondeo sales from January to November increased by 8%.
In fact, in the past two years due to the internal consumption of the three-party shareholders of the joint venture company, Chang Foma has performed unfavorably in the Chinese market, and its sales growth rate is lower than the industry level. In the first half of the year, Changfo Motor's sales increased by 3.3% year-on-year, which was lower than the 11% sales growth of joint-venture brand cars. This also made Changan Automobile, which most of its profit comes from Changfuma’s investment income, suffer heavy losses. According to the company’s semi-annual report, Changma Fuma contributed 540 million yuan in investment income in the first half of the year, down 32.7% year-on-year.
In order to better develop the joint venture brand, Chang Fuma has already achieved a "separation of homes." Changan Ford and Changan Mazda solo will help their respective products in the introduction of products, channel construction reflects the will of their own, and the market for Chang Fuma future sales Expect quite.
Changan Automobile set a target of sales of 1.9 million units for the entire year in 2012. Currently, this indicator has completed 83.8%.
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