The Russian government has a high degree of support for the green energy industry. Several key projects, including Strategy 2020, the Department of Economic Development released the 229 document in 2014 and the 155 document, all clearly indicate that LED products must occupy a certain proportion in national or municipal construction. . The Russian market seems to be closed. In fact, many companies abroad are more tolerant. Below, Xiaobian interprets the Russian LED market from three aspects: policy, logistics and capital. Policy: The Russian government has a high degree of support for the green energy industry. Several key projects, including Strategy 2020, the Department of Economic Development released the 229 document in 2014 and the 155 document, all clearly indicate that LED products must occupy a certain degree in national or municipal construction. Use the ratio. In addition, the Russian government has completely banned incandescent lamps since 2014, which will accelerate the replacement speed of LED products. As for the regulations, Russian lighting products mainly follow the international standard IEC and the national standard GOSTR, mainly based on the regulations derived from international regulations, and there are no special requirements for products. In terms of policies and regulations, there is no such thing as uncertainty in the Russian market. Instead, there is more support from the government. Logistics: In addition to the direct access to the Russian market through general orthodox logistics, there are many consulting companies in Russia that assist foreign companies or products to distribute goods in Russia, but in fact it is another type of logistics company. . These consultants usually have source of orders to assist Russian local channel companies in finding solutions. When consultants find solutions abroad, they make local purchases and ship the products directly back to Russia. It can therefore be seen as another form of dealer. After the local visit, I also found that many consulting companies in the market have a Chinese-funded background. The Russian local office is only a head company, and it is also a special situation in the Russian market. In summary, products entering Russia will not encounter too high a threshold, mainly to find an order counterpart. As for the import tariff, since the entry into the WTO in 2012, import tariffs have been declining year by year. After September 2015, LED components will enter the era of zero tariffs, and finished goods tariffs will fall between 12% and 15%. Capital flow: The flow of funds is not regulated in the market segment. The main reason is that the establishment of a company in the local area will vary according to the company's form. As for the part of the funds, the Russian government did not specify the terms of the foreign exchange control. That is to say, as long as the local profit-making enterprises in Russia have to repatriate the funds, they will not encounter the amount control. Although the Russian market seems to be closed, it is actually relatively freer than other Asian countries in terms of funds being dispatched on departure clauses. Based on the above information, Russia is actually very friendly in the face of foreign companies. There is no restriction on policies, regulations, financial flows and logistics. Therefore, it provides more flexibility for foreign companies to set up companies and establish business models. The point is still how companies can make value, find local partners, and build long-term relationships to increase sales.
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